I used to look forward to reading our trade journals. Services Magazine, Cleaning Management, Building Services Management and a couple long gone now. Those magazines weren’t just bathroom reading for me, I would hang on every word, read every article and carefully read every single ad. Editors had names like Terry “ Five Coats” Wilhelm (forgive me Terry if I got your last name wrong, haven’t seen your name in print for many years but I hope you made a good buck selling the magazine and are comfy in retirement).
Professional trade journal publishing companies took over and now the janitorial magazines are only one in an entire portfolio of trade journals, among other trade journals like for gummy worm manufacturers and “ethnic” hair care distributors. I am OK with this, its progress I suppose and the professionals have done a great job converting to digital formats. Terry “Five Coats” could never have dreamed of a digital magazine.
I used to love to read what other successful company owners were doing and what they thought was important. Fortunately, for me, the internet took off and today I talk to janitorial company owners all over the world directly and read what they say with no editors. I still do read our trade journals but now I read the digital versions.
Most new comers into the business want to know how to build big companies like the ones they feel are running over them. The basics of moving dirt seems so simple and big companies have developed systems that are very good in operations and job costing. However, they DO falter as evidenced by one of the biggest companies in our industry who once boasted 75% of the entire downtown market where they are headquartered but have today lost more than two thirds of their buildings in their own backyard.
